Growth Program Learn to build your own growth system.
The way we build growth systems for clients, turned into a course you can follow, with the prompts and AI skills we use ourselves. The starter kit is free today; the full program is being built.
What is the Metagon Growth Program?
A course that teaches you to build a growth system inside your own business, step by step. It covers the offer, pages, ads, first-party tracking, search and automations, with AI skills and prompts to download. The free starter kit is ready today; the full program is being built.
Why owners stay stuck
Most owners aren't short of ideas. They're short of a system. A new ad format one month, a trick from a video the next, a tool a friend swears by. Some of it works for a while. Nobody can say why, so nobody can do it again.
A system starts with the dull questions: what you sell, who buys it, what you count and what you change next week. Tactics wear out. A system gets better every time you use it. That is what this program teaches.
What you get
Learn it, build it, put AI to work on it.
Three parts that work together. Two of them have free files you can use today.
- 01 · LearnBeing built
The course.
Eight modules, from your offer to a weekly routine, in the order a business needs them. The outline is below; the lessons are being built.
- 02 · BuildToday
Worksheets and templates.
Fill them in for your own business, not a made-up one. A worksheet, two checklists and two templates are in the free kit today.
- 03 · Use AIToday
Prompts and AI skills.
Prompts you paste into any AI assistant, and a skill file that walks it through a self-check of your business. Twelve prompts and one skill are in the free kit.
Free starter kit
Seven files you can use this week.
No sign-up and no email. Take the whole kit, or only the file you need.
Self-check prompts
Twelve prompts to check your offer, page, ads, counting and follow-up with any AI assistant.
download: Self-check promptsOffer and positioning worksheet
Find what you sell, to whom, in the words your customers use.
download: Offer and positioning worksheetLanding page checklist
The checks a page must pass before you send ads to it.
download: Landing page checklistFirst-party tracking checklist
Plain checks for consent, what gets counted, and testing before and after the yes.
download: First-party tracking checklistAd creative brief
A one-page brief for every ad idea, with a filled example.
download: Ad creative briefWeekly improvement loop
One change a week, and a decision log that keeps it honest.
download: Weekly improvement loopSelf-check AI skill
A skill file that walks an AI assistant through a self-check of your business.
download: Self-check AI skill
The files are plain text (.md): open them in any text editor, or paste them into an AI assistant. Take out customer names, contact details and passwords before you paste anything in.
The program
Eight modules, from your offer to the weekly loop.
Every module is being built. Write to us and you hear first when one opens.
01
Understand the business.
Before any ad: what you sell, who buys it and what one customer is worth to you.
Being built
- What one customer is worth, in money and in months
- Margins, and the most you can pay to win a customer
- Where the work gets stuck: replies, stock, time
- The questions customers keep asking, and what they tell you
02
Positioning and messaging.
Say what you do in your customers' words, so the right people know it's for them.
Being built
- Collecting your customers' own words
- One message per audience
- The one-line description a stranger can repeat
- Proof you can show, and claims to leave out
03
Offer and pricing.
Make what you sell easy to say yes to, at a price that leaves room to grow.
Being built
- What is in the offer, and what is not
- Price, margin and the cost of winning a customer
- Lowering the risk of saying yes, honestly
- Packages and the first small yes
04
Get seen: paid ads and creative.
Ads that reach the right people and tell them one clear thing.
Being built
- Picking the first channel, and why only one
- The ad brief: one person, one problem, one message
- Openings and formats, and testing a few at once
- Budgets a person approves, and when to stop an ad
- Reading results without fooling yourself
05
Pages that convert.
One page, one job: book, buy or ask.
Being built
- The first screen: who it's for, what it is, what to do next
- Answering the questions people ask before they buy
- Forms and checkouts with nothing extra in them
- Phone and speed checks before ads go live
06
First-party tracking and counting.
Count what happens after the click, on your own web address, after the visitor says yes.
Being built
- Consent first: what changes after a yes and after a no
- Choosing the few actions worth counting
- Sending real sales and bookings back to the ad platforms
- Testing before and after the yes
- One monthly report in plain words
07
SEO and AI search.
Be the answer when people search, and when they ask an AI assistant.
Being built
- The questions your buyers type and ask
- Pages that answer in the first sentence
- Telling search engines what each page is about
- Checking whether AI assistants mention you
08
Automations, AI skills and the weekly loop.
Let the repeat work run by itself, and improve one thing every week.
Being built
- Finding the repeat work worth automating
- Replies, reminders and reports that say they are automated
- Writing AI skills and prompts for your own business
- The weekly loop: one change, one reason, one result
- A decision log your whole team can read
Who it's for
Made for owners who want to run it themselves.
A good fit
- You already sell, and want to know why some months work and others don't.
- You'd rather run your own marketing than hand it off, with a clear system to follow.
- You use AI assistants, but the answers you get back are generic.
- You're still shaping your offer and want it right before you pay for ads.
Not a good fit
- You want it done for you. Then one of our services fits better.
- You're looking for a trick that works by Friday.
- You'd rather collect ideas than change one thing a week.
- You want more ads before you look at your offer, page or numbers.
Hear first
Hear first when the full program opens.
The full program has no price and no opening date yet. Write to us and you'll hear both first.
- Starter kit
- Free today
- Full program
- Being built
- Price
- Not set yet
- Opening date
- Not set yet
We read every message ourselves and reply by email.
Write to mn@metagon.co
Answers
Straight answers.
growth program
What is the Metagon Growth Program?
A course that teaches you to build a growth system inside your own business, step by step. It covers the offer, pages, ads, first-party tracking, search and automations, with AI skills and prompts to download. The free starter kit is ready today; the full program is being built.
What is in the free starter kit?
Seven files you can use today. Twelve self-check prompts, an offer and positioning worksheet and an ad creative brief. Two checklists: landing pages and first-party tracking. A weekly improvement loop, and an AI skill that runs a self-check with you. Download them one by one or all together.
What does it cost?
The starter kit is free. The full program's price is not set yet; write to us and you hear it first.
When does the full program open?
There is no date yet. The eight modules are being built, and if you write to us you hear first when one opens.
Which AI assistant do I need?
Any AI chat assistant works. The prompts are plain text you copy and paste, and the skill file works with assistants that read skill files. Remove customer names, contact details and passwords before you paste anything in.
Rather have it built for you? Start with one conversation.
Tell us about your business. We call you to understand it, then send a written quote: the work, the timing and the cost. Nothing starts before you sign.
request a quote